Golf is one of the fastest growing sports over the past five years. This surge in popularity is driven by the visibility of the sport's big name star players and the interest of the "Baby Boomer" generation for whom golf is a key recreational activity. Golfers have among the highest discretionary income among participants in recreational activities and the Caddy Card offers a very affordable and attractive vehicle for reaching this very desirable market. For example:
In Southern California, an 18-hole golf course averages between 30,000 and 100,000 rounds of golf sold per year.
Caddy Card advertisements are featured in 30,000 - 50,000 card distributed to golf courses
Caddy Card advertisements are view an estimated 30-50 times per 18 holes of golf.
Each advertisement can receive more than 1 million exposures annually!
The Caddy Card takes advantage of golfers' interest in improving their game and, because the golfer takes it home with them, advertisements receive many more exposures.
The Caddy Card is unique and offers an exclusive opportunity to reach golfers while they are playing and improving their game.
We believe that the Caddy Card outperforms other forms of advertising based on the cost per exposure and based on the quality of the exposure.